20110196759 | LEAD GENERATION MANAGEMENT SYSTEM - A process for managing leads includes the steps of: presenting an offer to a potential customer; receiving personal information from the potential customer; verifying that the personal information came from a reliable source; checking the personal information for validity; analyzing contracts of companies looking to buy leads to determine if a potential buyer fits any criteria of any of the contracts; if at least one contract is not found, placing the potential buyer in a reprocessing pool; and if at least one contract is found, placing the potential buyer into a pool of a plurality of potential buyers. The process goes on to select a winner for a lead from the pool of potential buyers. | 08-11-2011 |