Yohoo! Inc. Patent applications |
Patent application number | Title | Published |
20130138644 | SYSTEM AND METHOD FOR ANNOTATION AND RANKING REVIEWS PERSONALIZED TO PRIOR USER EXPERIENCE - The present invention is directed towards methods and computer readable media for annotating and ranking user reviews on social review systems with inferred analytics. A reference framework is provided by creating context according to previous activity, bias, or background information of a given reviewer. The method of the present invention comprises receiving a first query identifying a given content item, generating a collection of content items based on one or more identical objective attributes associated with the given content item, identifying one or more subjective attributes associated with a given item in the collection of items, and providing a reference framework to interpret the subjective attributes associated with each item in the collection. | 05-30-2013 |
20100010891 | METHODS FOR ADVERTISEMENT SLATE SELECTION - A computer implemented method is disclosed for controlling display of advertisements. The method includes selecting a policy that generates a slate of advertisements to be displayed when the policy is applied to a context. The method also includes applying the selected policy to the context to generate the slate of advertisements to be displayed, and displaying the slate of advertisements. The method further includes identifying a user-selected advertisement in the slate of advertisements, and calculating a cost of the user-selected advertisement to be charged to an owner of the advertisement. The cost is calculated based on the selected policy, the context, and the slate of advertisements. | 01-14-2010 |