Patent application number | Description | Published |
20140222550 | Advertising with Video Ad Creatives - The serving of advertisements with (e.g., on) video documents may be improved in a number of ways. For example, a system may (a) accept information defining at least one ad spot associated with at least one instance of an video document, (b) accept offers to have advertisements served in the ad spot(s), and (c) arbitrate among competing advertisements, using at least the offers, to determine at least one advertisement to be served in that ad spot(s). As another example, a system may (a) accept relevance information for an advertisement, (b) determine at least one video document using the accepted relevance information, (c) present information about the video document(s) to an advertiser associated with the advertisement, and (d) accept, from the advertiser, an offer to have its advertisement served with at least one of the video document(s) accepted. As yet another example, a system may (a) accept relevance information for an video document, (b) determine a plurality of advertisements relevant to the video document using the relevance information and serving constraints of the advertisements, and (c) select at least one of the determined relevant advertisements to be served with the video document. Examples of video documents include video files published on the Internet, television programs, live or recorded talk shows, video-voice mail, segments of an video conversation, etc. | 08-07-2014 |
20150156547 | ADVERTISING WITH VIDEO AD CREATIVES - The serving of advertisements with (e.g., on) video documents may be improved in a number of ways. For example, a system may (a) accept information defining at least one ad spot associated with at least one instance of an video document, (b) accept offers to have advertisements served in the ad spot(s), and (c) arbitrate among competing advertisements, using at least the offers, to determine at least one advertisement to be served in that ad spot(s). As another example, a system may (a) accept relevance information for an advertisement, (b) determine at least one video document using the accepted relevance information, (c) present information about the video document(s) to an advertiser associated with the advertisement, and (d) accept, from the advertiser, an offer to have its advertisement served with at least one of the video document(s) accepted. As yet another example, a system may (a) accept relevance information for an video document, (b) determine a plurality of advertisements relevant to the video document using the relevance information and serving constraints of the advertisements, and (c) select at least one of the determined relevant advertisements to be served with the video document. Examples of video documents include video files published on the Internet, television programs, live or recorded talk shows, video-voice mail, segments of an video conversation, etc. | 06-04-2015 |
Patent application number | Description | Published |
20080276266 | CHARACTERIZING CONTENT FOR IDENTIFICATION OF ADVERTISING - Methods, systems, and apparatus, including computer program products, for characterizing content for content targeting. A first content item is received. One or more content boundaries are determined for the first content item. The content boundaries segment the first content item into a plurality of segments. One or more respective targeting criteria are determined for at least one segment. One or more second content items are identified for a respective content boundary based on the targeting criteria for one or more of the segments preceding or succeeding the respective content boundary. Access to the identified second content items is provided for presentation or storage on a device. | 11-06-2008 |
20090006191 | TARGETING IN-VIDEO ADVERTISING - Techniques for presenting a content item with a media item are described. The techniques include receiving user input indicating a placement preference for a content item to be presented with a media item. The placement preference indicates a presentation preference of the content item relative to presentation of the media item. The placement preference is used to influence selection of a media item with which the content item is to be presented. | 01-01-2009 |
20130132993 | TRACKING LOCAL TELEPHONE NUMBERS - The present disclosure includes a system and method for tracking local telephone numbers. In some implementations, a method of tracking local TV ads includes receiving tracking information for a TV advertisement from a plurality of geographic regions. The TV advertisement are presented in each geographic region with a local telephone number. Metrics associated with the TV advertisement are determined for each geographic region using the tracking information. One or more Web pages are populated with at least one or more metrics for presenting to an advertiser. | 05-23-2013 |
20140143800 | TARGETING IN-VIDEO ADVERTISING - Techniques for presenting a content item with a media item are described. The techniques include receiving user input indicating a placement preference for a content item to be presented with a media item. The placement preference indicates a presentation preference of the content item relative to presentation of the media item. The placement preference is used to influence selection of a media item with which the content item is to be presented. | 05-22-2014 |
20150154661 | Advertising with video ad creatives - The serving of advertisements with (e.g., on) video documents may be improved in a number of ways. For example, a system may (a) accept information defining at least one ad spot associated with at least one instance of an video document, (b) accept offers to have advertisements served in the ad spot(s), and (c) arbitrate among competing advertisements, using at least the offers, to determine at least one advertisement to be served in that ad spot(s). As another example, a system may (a) accept relevance information for an advertisement, (b) determine at least one video document using the accepted relevance information, (c) present information about the video document(s) to an advertiser associated with the advertisement, and (d) accept, from the advertiser, an offer to have its advertisement served with at least one of the video document(s) accepted. As yet another example, a system may (a) accept relevance information for an video document, (b) determine a plurality of advertisements relevant to the video document using the relevance information and serving constraints of the advertisements, and (c) select at least one of the determined relevant advertisements to be served with the video document. Examples of video documents include video files published on the Internet, television programs, live or recorded talk shows, video-voice mail, segments of an video conversation, etc. | 06-04-2015 |
Patent application number | Description | Published |
20150282823 | METHODS AND DEVICES FOR CONTROLLING MOTORIZED SURGICAL DEVICES - Methods and devices for controlling motorized surgical devices are provided. In general, the methods and devices can allow a surgical device to grasp and cut tissue. In some embodiments, the device can include at least one sensor and a motor, and an output of the motor can be configured to be adjusted based at least in part on an output from the at least one sensor. The output of the motor can be configured to provide power for translation of a cutting element along an end effector of the device. Adjusting the motor's output can cause the cutting element to translate through the end effector at different speeds, thereby allowing the cutting element to cut through tissue being grasped by the end effector at different speeds. | 10-08-2015 |
20150282824 | METHODS AND DEVICES FOR CONTROLLING MOTORIZED SURGICAL DEVICES - Methods and devices for controlling motorized surgical devices are provided. In general, the methods and devices can allow a surgical device to grasp and cut tissue. In some embodiments, the device can include at least one sensor and a motor, and an output of the motor can be configured to be adjusted based at least in part on an output from the at least one sensor. The output of the motor can be configured to provide power for translation of a cutting element along an end effector of the device. Adjusting the motor's output can cause the cutting element to translate through the end effector at different speeds, thereby allowing the cutting element to cut through tissue being grasped by the end effector at different speeds. | 10-08-2015 |
20150282825 | METHODS AND DEVICES FOR CONTROLLING MOTORIZED SURGICAL DEVICES - Methods and devices for controlling motorized surgical devices are provided. In general, the methods and devices can allow a surgical device to grasp and cut tissue. In some embodiments, the device can include at least one sensor and a motor, and an output of the motor can be configured to be adjusted based at least in part on an output from the at least one sensor. The output of the motor can be configured to provide power for translation of a cutting element along an end effector of the device. Adjusting the motor's output can cause the cutting element to translate through the end effector at different speeds, thereby allowing the cutting element to cut through tissue being grasped by the end effector at different speeds. | 10-08-2015 |
Patent application number | Description | Published |
20110207714 | SEROTONIN RECEPTOR MODULATORS - The biphenyic compounds of formula (I) are serotonin modulators useful in the treatment of serotonin-mediated diseases. | 08-25-2011 |
20120015957 | PIPERAZINYL DERIVATIVES USEFUL AS MODULATORS OF THE NEUROPEPTIDE Y2 RECEPTOR - The present invention is directed to piperidinyl and piperazinyl derivatives of formula (I) useful as inhibitors of the NPY Y2 receptor, pharmaceutical compositions comprising said compounds, processes for the preparation of said compounds and the use of said compounds for the treatment and/or prevention of disorders, diseases and conditions mediated by the NPY Y2 receptor. | 01-19-2012 |
20120129870 | PIPERAZINYL DERIVATIVES USEFUL AS MODULATORS OF THE NEUROPEPTIDE Y2 RECEPTOR - The present invention is directed to piperidinyl and piperazinyl derivatives of formula (II) useful as inhibitors of the NPY Y2 receptor, pharmaceutical compositions comprising said compounds, processes for the preparation of said compounds and the use of said compounds for the treatment and/or prevention of disorders, diseases and conditions mediated by the NPY Y2 receptor. | 05-24-2012 |
20140038934 | MODULATORS OF SEROTONIN RECEPTORS - Certain biphenyl compounds are serotonin modulators useful in the treatment of serotonin-mediated diseases. | 02-06-2014 |
20140038943 | SEROTONIN RECEPTOR MODULATOR - Certain biphenyic compounds are serotonin modulators useful in the treatment of serotonin-mediated diseases. | 02-06-2014 |
Patent application number | Description | Published |
20080206766 | Compositions and Methods for Detecting And Treating Prostate Disorders - The present invention relates to compositions and methods for the detecting, treating, and empirically investigating cellular proliferation disorders and cellular motility disorders. In particular, the present invention provides compositions and methods for using CXCL chemokines (e.g., CXCL1, CXCL5, CXCL6, CXCL12), CXCL receptors (e.g., CXCR1, CXCR2, CXCR4, CXCR7), and/or pathway related compounds (e.g., NF-kappaB, ERK ½, ELK-1) in the diagnosis, treatment, and empirical investigation of prostate disorders (e.g., prostate cancer, benign prostatic hypertrophy, prostatitis). | 08-28-2008 |